BRANDING /// Honda Road Readers
App & Web Design, Poster & Postcard Design, SocialHonda Road Readers was a free audiobook app for children that Honda offers to all of its owners. I designed the entire look and feel of the app, the intro animation, the icons, all of the screens, an infographic, the website, a poster and postcards, and all of the social and web banners associated with the marketing program.
This was a fun project to work on, having owned a bookstore and now having a child that loves his books, and it was really nice to take a more playful approach to the design. And it won awards, which was really cool because this was the first app that I've designed.
(Some of the images shown are early designs that I prefer, but didn't make it through to the final launch.)
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AWARDS
2016 American Advertising Award (ADDYS) Los Angeles Competition:
Silver Award - Mobile App
Bronze Award - Interface & Navigation
2016 One Show Awards:
Merit Award - Branded Entertainment Consumer/Gaming & Mobile/Branded Mobile
This was a fun project to work on, having owned a bookstore and now having a child that loves his books, and it was really nice to take a more playful approach to the design. And it won awards, which was really cool because this was the first app that I've designed.
(Some of the images shown are early designs that I prefer, but didn't make it through to the final launch.)
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AWARDS
2016 American Advertising Award (ADDYS) Los Angeles Competition:
Silver Award - Mobile App
Bronze Award - Interface & Navigation
2016 One Show Awards:
Merit Award - Branded Entertainment Consumer/Gaming & Mobile/Branded Mobile
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APP SCREENS
APP SCREENS
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APP ICONS
APP ICONS
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INFOGRAPHIC
INFOGRAPHIC
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WEB DESIGN
WEB DESIGN
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POSTER DESIGN
POSTER DESIGN
Front
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Back
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Back
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POSTCARD DESIGN
POSTCARD DESIGN